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Notes on web design, SEO and the AI tools we actually use, written by the people doing the work.

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Paid Ads

Journey-aware bidding: why B2B & service businesses are moving away from raw form fill optimizations

Deep Garcha

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August 27, 2026

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3 min read

Paid Ads

Navigating Google Ads’ AI Max features: control vs. automation for SMBs

Deep Garcha

·

August 27, 2026

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3 min read

SEO

Generative Engine Optimization (GEO) vs. Traditional SEO: How to Rank in Google’s AI Overviews

Deep Garcha

·

August 25, 2026

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4 min read

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